Monday, September 30, 2019

Agenda Setting

1. Agenda Setting Theory the creation of what the public thinks is important History and Orientation Agenda setting describes a very powerful influence of the media – the ability to tell us what issues are important. As far back as 1922, the newspaper columnist Walter Lippman was concerned that the media had the power to present images to the public. McCombs and Shaw investigated presidential campaigns in 1968, 1972 and 1976. In the research done in 1968 they focused on two elements: awareness and information.Investigating the agenda-setting function of the mass media, they attempted to assess the relationship between what voters in one community said were important issues and the actual content of the media messages used during the campaign. McCombs and Shaw concluded that the mass media exerted a significant influence on what voters considered to be the major issues of the campaign. Core Assumptions and Statements Core:  Agenda-setting is the creation of public awareness a nd concern of salient issues by the news media.Two basis assumptions underlie most research on agenda-setting: (1) the press and the media do not reflect reality; they filter and shape it; (2) media concentration on a few issues and subjects leads the public to perceive those issues as more important than other issues. One of the most critical aspects in the concept of an agenda-setting role of mass communication is the time frame for this phenomenon. In addition, different media have different agenda-setting potential. Agenda-setting theory seems quite appropriate to help us understand the pervasive role of the media (for example on political communication systems).Statement:  Bernard Cohen (1963) stated: â€Å"The press may not be successful much of the time in telling people what to think, but it is stunningly successful in telling its readers what to think about. † Agenda Setting   as   defined in â€Å" Mass Media, Mass Culture† is the process whereby the ma ss media determine what we think and worry about. Walter Lippmann, a journalist first observed this function, in the 1920’s. Lippmann then pointed out that the media dominates over the creation of pictures in our head, he believed that the public reacts not to actual   events but to the pictures in our head.Therefore the agenda setting   process is used to remodel all the events occurring in our environment,   into   a simpler model before we deal with it. Researchers Maxwell McCombs and Donald Shaw have then followed this concept. McCombs and Shaw as pointed out by Littlejohn have best described the agenda setting function   in their book  Emergence of American Political Issues. In this book the authors point out that there is abundantly collected evidence that editors and broadcasters  Ã‚   play an important part   as they go through their day to day tasks   in deciding and publicizing news. This impact of the mass media- the ability to effect cognitive ch ange among among individuals, to structure their thinking- has been labeled the agenda-setting function of mass communication. Here may lie   the most important effect of mass communication, its ability to mentally order and organize our world for us. In short, the mass media may not be successful in telling us what to think, but they are stunningly successful in telling us what to think about. (McCombs and Shaw, 5) The common assumption of agenda- setting is that the ability of the media to influence the visibility of events in the public mind   has been apart of our culture for almost half a century. Therefore the concept of agenda setting in our society is for the press to selectively choose what we see or hear in the media. 2. Development Communication You must also know that communication is used as an empowerment tool. In other words, communication is used as a tool to facilitate the participation of people in development activities.Knowledge and information are essential for people to successfully respond to the opportunities and challenges of social, economic and technological changes. But to be useful, knowledge and information must be effectively communicated to people. Millions of people in developing countries are excluded from a wide range of information and knowledge, with the rural poor in particular remaining isolated from both traditional media and new information and communication technologies which would improve their life. Here, in ‘development communication’, you see that there are two words- ‘development’ and ‘communication’.By now, you know what communication means. You have also learnt that communication is a message understood or sharing of experience. When we refer to communication, in the context of development, we refer to various types of communication like interpersonal, group and mass communication. Now let’s try and understand the term ‘development’. It is not easy t o define this as it depends on the context. Development is about change. It is about changing for the better. It could be about social or economic change for improvement or progress.When we refer to development communication, it is about such communication that can be used for development. It is about using communication to change or improve something. Here we use different types of messages to change the socio-economic condition of people. These messages are designed to transform the behaviour of people or for improving their quality of life. Therefore, development communication can be defined as the use of communication to promote development. Those who write or produce programmes on issues related to development are called development communicators.Role of a development communicator The development communicator plays a very significant role in explaining the development process to the common people in such a way that it finds acceptance. In order to achieve this objective a devel opment communicator: – has to understand the process of development and communication; – should possess knowledge in professional techniques and should know the audience; – prepare and distribute development messages to millions of people in such a way that they are received and understood, accepted and applied.

Sunday, September 29, 2019

Alpine Avalanche in Austria in 1999

The Avalanche in Austria that had killed more or less 31 people in February 1999 has been considered as the worst natural disaster during the past 30 years. The Alpine avalanche smashed into the Ischgl ski resort near the village of Galtuer. What is avalanche? Why it is happening?These two questions provide understanding on the natural disaster that most of us are not aware or are concerned. Snow Avalanche is the speedy downslide movement of snow ice associated with assorted debris such as rocks and vegetation (Definition and Characteristic-Avalanche). Avalanche happens when a bunch of snow becomes unstable; it then releases and speedily down slides either over an open or concerted area in an avalanche path. Its speed even reaches up to two hundred miles an hour and can wield a force strong enough to uproot or snap big trees or even destroy concrete structures. An avalanche may be preceded by an â€Å"air blast† that may also be capable of damaging buildings. Snow avalanche is a natural hazard along with rock avalanche, landslides, debris torrents that are all known as mountain slope hazards (McClung, David & Schaerer, Peter 2006, p. 14). These hazards presents serious problems for visitors and dwellers in mountainous terrain though mountain slope hazards are not as destructive as the so-called â€Å"big five† of the natural disasters such as earthquake, floods, tropical storms, drought, and volcanic eruptions. However, the Austrian avalanche in February 23, 1999 that claimed thirty-one lives mostly tourist from neighboring countries were said to be the worst alpine disaster in the world. Rescuers said aside from the 31 people dead, they rescued twenty-three of which eight were injured. Wendelin Weingartner, governor in the western province of Tyrol commented saying, â€Å"this is a catastrophe such as we have not had for centuries. † Eyewitness of the scene stated automobiles were trampled by big walls of snow or tossed like toy cars by the force of the avalanche. One house was sliced off its top floor as if by a giant razor blade. The disaster stranded up to seven hundred tourists in Galtuer but they were eventually flown out by the Austrian army to safety as well as the more or less 1000 foreign tourists. The impact of this avalanche was heavily felt in the village of Galtuer, which was reach, by the raging fast moving snow avalanche in a matter of only fifty seconds destroying seven modern buildings and burying fifty-seven people. The families of the victims were outraged as the village were supposed to be safe from the threat of avalanche. Galtuer was situated two hundred meters from the base of the mountains and is considered safe from avalanche based on the computerized stimulated test showing one in one hundred-fifty year event, would not reach the village. However, the massive built up of snow and the accumulation along the way as it slid down the mountain slope has grown so large at one hundred meters high when it trampled on the village. Investigation about what made the February 1999 Austrian avalanche so much worse than anything previously recorded revealed that from January 20 onwards series of severe storms brought warm, moist air from the Atlantic, which upon meeting with ice cold arctic air, resulted, to a record snowfalls of up to four meters. This was followed by very strong winds of up to one hundred-twenty kilometer per hour, which had increased the depth of snow on the mountains above Galtuer. David Waugh (2000) explains that as snowfalls, â€Å"it often forms two layers separated, as in sandwich, by a weaker layer† (p. 127). The warmer weather at Galtuer at the end of January caused melting and re-freezing until there was a much greater accumulation of snow. Although avalanche higher warning was given three times in the area, but it was quite impossible to predict the exact locations of avalanche with all the thousands slopes in the region. The build up of snow under a weak ground have made that very strong avalanche force that has brought enormous destruction on lives and properties. The February 1999 avalanche, which began at four in the afternoon of the twenty-third with a dry snow slab avalanche, fractured with a width of approximately four hundred meter. Scientist studying the nature of February 1999 avalanche discovered through a controlled experiment that avalanche increased in volume considerably as it moved downhill (Waugh 2000, p. 127). The scientist findings revealed that that the weight of snow that hit Galtuer was up to 400,000 tones and that the avalanche was one hundred meters in height and had traveled at the speed of three hundred kilometer per hour. The disastrous 1999 alpine avalanche has shown clearly that it is fundamental to have proper land use planning to protect mountain villages from the destructive effects of the snow avalanches. Walter J. Ammann, Stefanie Dannenmann, and Laurent Vulliet stated that proper planning of land use â€Å"requires a correct risk analysis procedure which implies the evaluation of the two essential components of risk: hazard and vulnerability† (Ammann, Dannenmann, & Vulliet 2006, p. 227). The vulnerability of Austrian structures and buildings against avalanche has been directly correlated to the impact pressure. However, the vulnerability component of avalanche risk is more difficult to assess because of the scarcity of suitable data to evaluate the effects of avalanches on people and properties. Despite of the efforts of the Austrian government to prevent the build up of snow in the mountain area, the incident that challenged the human capacity of creating safety standards against natural disasters prove to be no much against a simple actions of nature. The February 1999 avalanche in the village of Galtuer perhaps can be attributed to the human shortcomings despite of the prior efforts made to ensure the safety of everyone in the area, tourist and local people alike. Based on available literature, comprehensive studies were done on the characteristic and nature of avalanche only after the Galtuer incident happened. This suggest that the village of Galtuer which were assured of safety from the threat of avalanche were constantly in danger as studies done previously were not really sufficient to determine the true characteristic of avalanche. Besides, hazard zoning was inefficient as most of the destroyed houses were within green zoning which dangerous to the threats of avalanche. In this case, the February 1999 avalanche came as a big surprise costing lives and damages to properties. It was apparent that weather was particularly severe in the region with non-stop snowfalls over the duration of seven days accumulating up to 270cm. Local feedbacks about the weather condition estimates that strong winds, which are around eighty to ninety kilometer per hour, produced 10-20 tones of snow in an hour. The testimonies from survivors indicate that they were not at all expecting such tragedy would happen. A British survivor described the scenario as incredible and â€Å"absolutely terrifying† stating that a â€Å"huge cloud of snow† enclosed the village. In his article entitled, â€Å"Lessons Learnt from Avalanche Disasters† Alessandro Colombo stated that people ignored the warning believing that the situations were improbable. The 1999 Austrian avalanche was not a single disaster that happened that particular year as more avalanche occurred although not as disastrous as what happened in February 23 of that year. The two avalanches that successively and unexpectedly occurred have left many people dead and threats of new avalanches continues to bring fears and worries to people leaving in the area and tourist alike. The responsibility of the Austrian authorities is to make protect the safety of the people by enforcing necessary measures that will guarantee their safety. It is clear from this point that the authorities had not done enough to protect the people from the threat of the avalanche. Indeed, the Austrian authorities have been criticized for doing the evacuation earlier. Televisions and newspaper stated that that government should have taken more safety measures for the sake of the safety of the people, even at the cost of tourist business. Conclusions What happened in February 1999 in Austria is grim reminder that man cannot underestimate the forces of nature, which usually strike in an unexpected situation. The case of the sinking of Titanic during a very peaceful condition of sea is a further reminder that authorities cannot afford to be complacent about his accomplishment particularly when it comes to keeping the safety of the people. While the Austrian authorities admit shortcomings, the disaster had already claimed lives and wrought enormous destruction to properties. Although these events happened almost a decade ago, it is important that government take advance precautionary measures that will guaranty the safety of the people even at the expense of tourist industry. While Austrian mountain slopes continues to attract tourist from the around the world, the danger from the threats of avalanche remains. However, it is perhaps safe to assume that the lessons from the 1999 avalanche were already imbedded in the hearts and of the Austrian people. In other words, similar disasters may never happen again with the same magnitude of destruction both in humans and in properties. Reference List Ammann, J. ,W. Dannenmann, S. & Vulliet, L. (2006) Risk 21- Coping with Risk Due to Natural Hazards in the 21st London: Taylor and Francis Group Definition and Characteristic-Avalanche http://geosurvey. state. co. us/Default. aspx? tabid=399 Hopes fade to Find more Survivors from Austrian Avalanche (posted February 25, 1999) http://www. cnn. com/WORLD/europe/9902/25/europe. snow. 01/index. html McClung, D. & Scaerer, (2006) P. The Avalanche Handbook. USA: The Mountaineers Books Waugh, D. (2000) Geography: An Integrated Approach UK: Nelson Thornes

Saturday, September 28, 2019

Case Study Of Collin’s ATM System Samples

The business information system is described as a system that integrates information technology components, people and overall business functions. The business information system helps to bring information technology components and business functions together to establish effective interaction among the components to provide organizational growth (Kharchenko & Chynchenko, 2013). The effectiveness of business information system in this report is discussed in this report with reference to a case study. The chosen case study is Collin’s ATM system. The description of Collin’s ATM system through system vision document is provided in this report. The purpose of this report is to analyse the given cases study using business information system approach. The outline of this report is system vision document, resources required, stakeholder map and risks of the project. The system vision document consists of problem description, proposed outcome, system capabilities and business benefits. The problem descriptions of Collin’s ATM Bank are given as follows. There are different kinds of consumers who want easy access to banking system and services such as deposit or withdrawal, from any part of the world. This service is provided by a system called ATM which is used commonly in today’s scenario (Kamal et al., 2015). ATM is commonly used for withdrawal, mini statements and balance checking for an individual account reducing the human effort. Hence, Collin’s ATM Bank requires an ATM system to facilitate their customers by providing easy banking activities. The Collin’s ATM Bank requires the ATM to have a card reader for reading ATM cards. The other requirements are a cash dispenser, a display, a printing feature to print details of transaction and to deposit cash/cheques a chute feature is required. The proposed outcome of Collin’s ATM system is the key requirements, the company needs. The key requirements of the Collin’s ATM system are as follows. The first is to assist one customer at a single time. The second is recognition of card by the corresponding bank. The third is to verify the entered pin. The fourth is to select the type of account; customer has (Montefusco et al., 2016). The fifth is to select the type of transaction such as withdrawal, deposit, transfer, checking account balance or printing mini statements. The sixth is to generate report after transaction and facilitate the corresponding bank to provide regular updates to identify the flow of cash from a corresponding bank. The system capabilities of ATM system are various and hence, the ATM system is the most common one for every banking industry. The capabilities are as follows. The ATM system provides benefit of doing transaction 24/7 hours (Ahmad, Rifen & Wahab, 2016). The human effort is reduced which is the most beneficial capability of this system. The bank customers leverage convenience to use this system without the need of going to bank. This system requires small place to install and hence more convenient in farther and remote areas where customers have to travel to the bank (De Gramatica et al., 2015). The ATM system provides new notes rather than the soiled ones to the customer. This system minimizes the hassle in transaction process to provide a quick and fast transaction. The ATM system provides paperless process until and unless customers need a paper receipt or mini statement. The ATM system is beneficial for making customer’s daily work easy. However, this system too comes with some major issues and their as follows. There are issue with ATM card that it can be cloned for fraud activities. There are some cases regarding fake ATM systems. The ATM operates on a network and hence if the ATM is out of service then no transaction process can occur (Patriarca, 2016). There is no guarantee that ATM system will have cash when a customer needs. The shortage of amount is handled by the bank if no amount of cash is left in the system. The above paragraph shows the system capabilities of ATM system which is beneficial for the business growth of a bank such as Collin’s ATM Bank (Ball et al., 2017). Therefore, the below points shows the benefits of ATM system provide for organizational growth. The resources for the ATM system are of various kinds of activities that the system offers such as transaction, insertion of pin number, screen and other activities (De Gramatica et al., 2015). The resources required as per the need of Collin’s ATM system requirements along with some additional resources are given below. Card Reader- The card reader is an essential requirement for the system. The card reader is used to read the various kinds of cards to access its information (Onyesolu & Okpala, 2017). The various kinds of cards are processed by the card reader to get information and proceed according to the action provided by the card holder. The card is swiped in the system to be accessed by the card reader. Display Screen- The display screen is similar to a television or computer screen where information or menus are shown to the customers (Mandari & Koloseni, 2016). The steps for transaction process whether it is withdrawal or deposit, both are shown in the screen to facilitate the process for the customer. The most widely used display screens are CRT or LCD screen. Keypad- The keypad in the system provides insertion of details such as personal identification number (pin) of the card or amount of cash whether for depositing or withdrawal. The keypad generally consists of 48 keys (Verma, 2014). The pin number in the system is entered in an encrypted form through keypad to prevent any fraud activities. The keypad comes with this feature of encryption which is used only for pin number details. Speaker- The speaker in the system provides information when any error occurs or any wrong key is pressed against the activity shown in the display screen. Printers- The printers are used only for the purpose of printing receipts of transactions, mini statements and balance enquiry (Sharma et al., 2017). The receipt provides information regarding the transaction occurred. An example is, a receipt for withdrawal generally contains date and time of transaction, account number (in encrypted format), amount withdrawn and total balance. There are three major stakeholders related to ATM system and they are are primary, secondary and tertiary. The primary stakeholders are the customers who do transaction using the ATM system. The banks are considered as secondary stakeholder because bank act as a platform through which transaction occurs. The tertiary stakeholders are manufacturer of ATM system who deals with the different kinds of issues related with ATM system (Kavitha, 2015). These stakeholders have large number of advantages and limitations regarding the ATM system. The benefits are using ATM for regular transactions at high speed and technical errors are reduced through this system. This benefit is related to customers who are responsible for using the ATM for transaction. The benefit for secondary customer is that they can easily get extra amount of cash as interest from several customers when they do transaction. The easy and fast transaction is an essential part of generating revenue for banks. The customers w ill also likely to suggest it to other customers and recommend to the banks to build more ATM systems. The risks of the project to implement ATM system are various. The major issues are fraud related to currency, attacks related to physical and logical types of attack. These three are the major and common attacks that may occur and there is a need to prevent these attacks (Kavitha, 2015). The security of ATM system consists of three major areas and they are currency protection, different types of logical security and physical security. The below paragraph describe the fraud related to cards and currencies. There are many frauds nowadays related to cards and currency. The attack occurs on cards and currency where the details of cards and cash are stole by the attackers. These details are then misused for fraud activities of withdrawal (Martins, Oliveira & Popovi?, 2014). The type of attacks in ATM occurs are skimming, fishing of cards and currency tapping which are common nowadays. The stealing of card and currency details affects the customers badly resulting in financial loss for customers as well as banks.  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚   The above discussions conclude that a business information system is a necessary part for an organization before starting of any project. The report shows the analysis of business information systems through a case study of an ATM system. The development of ATM system is thoroughly analysed to provide an overview of the effectiveness of the business information system. The system vision document briefly describes the aspects of ATM system that will be required to develop the system. The report focuses on how ATM system can be built with the provided resources, associate stakeholders and considered risks to prevent. Therefore, it can be concluded that system vision document with reference to business information system provides an overview of any project. Ahmad, N., Rifen, A. A. M., & Wahab, M. H. A. (2016, November). AES Cardless Automatic Teller Machine (ATM) Biometric Security System Design Using FPGA Implementation. In  IOP Conference Series: Materials Science and Engineering  (Vol. 160, No. 1, p. 012113). IOP Publishing. Ball, M., Swaroop, P., Barnhart, C., Yan, C., Hansen, M., Kang, L., ... & Vaze, V. (2017). Service level expectation setting for air traffic flow management: Practical challenges and benefits assessment. In  USA/Europe Air Traffic Management Research & Development Seminar, Seattle, WA. De Gramatica, M., Labunets, K., Massacci, F., Paci, F., &Tedeschi, A. (2015, March). The role of catalogues of threats and security controls in security risk assessment: an empirical study with ATM professionals. In  International Working Conference on Requirements Engineering: Foundation for Software Quality  (pp. 98-114). Springer, Cham. Kamal, A. M., Chowdhury, K. A. A., Chy, M. M., Shill, L. K., Chowdhury, S., Chy, M. A. H., & Habib, M. Z. (2015). Evaluation of anthelmintic activity of seeds of Sesamumindicum L. and fruits of Capsicum frutescens L.  Journal of Pharmacognosy and Phytochemistry,  3(6), 256-259. Kavitha, K. (2015). Mobile Banking Supervising System-Issues, Challenges and Suggestions to improve Mobile Banking Services.  Advances in Computer Science: an International Journal,  4(4), 65-67. Kharchenko, V., &Chynchenko, Y. (2013). Integrated risk picture methodology for air traffic management in Europe.  Pro?eedings of the National Aviation University, (1), 15-20. Mandari, H., &Koloseni, D. (2016). Biometric Authentication in Financial Institutions: The intention of Banks to Adopt Biometric Powered ATM.  Advances in Computer Science: an International Journal,  5(4), 9-17. Montefusco, P., Casar, R., Stelkens-Kobsch, T. H., &Koelle, R. (2016). Addressing security in the ATM environment. Onyesolu, M. O., & Okpala, A. C. (2017). Improving Security Using a Three-Tier Authentication for Automated Teller Machine (ATM).  International Journal of Computer Network and Information Security,  9(10), 50. Sharma, S. P. G., Nayak, P. S., Siddarth, V., Santhosh, K., & Shilpa, S. G. (2017). Blind Friendly ATM Software System. Verma, K. (2014). Measuring Customer Satisfaction Towards ATM Services-A Comparative Study of Union Bank of India and Yes Bank.  Abhinav National Monthly Referred Journal of Research in Commerce and Management,  3(7), 33-38.

Friday, September 27, 2019

Principles of Corporate Finance Essay Example | Topics and Well Written Essays - 3250 words

Principles of Corporate Finance - Essay Example For example, the year 2008 witnessed a global financial crisis, which had a significant impact on the cash flows of firms that depend on banks for funding. Even if Timbercorp may not have been directly affected, it may have indirectly been affected by a reduction in demand for its products on a global scale as consumers find it difficult meeting up with payments. Secondly, the economic environment is constantly changing. Interest rates and exchange rates continue to change and this has an effect on Timbercorp’s financing and investment decisions. As earlier mentioned, the company is a leading participant in the agribusiness sector through the food and fiber industries and the land and water rights and infrastructure associated with these industries. The sector provides a lot of opportunities and threats. As far as opportunities are concerned, the agribusiness sector remains a crucial part of the global economy and it is estimated to be worth approximately US$5trillion. In addi tion to its importance for delivering food security, it also encompasses half of the world’s labor force and assets as well as 40% of consumer purchases. Global population is expected to grow to approximately 8.3billion by the year 2030. These developments will help boost demand for Timbercorp’s products. The company anticipates a 60% rise in the demand for food and fiber products by 2030. However, there are also challenges for the company. For example, the amount of arable land is declining and these may adversely affect the company’s ability to meet rising demand for its products. Other challenges facing the company include rising operational costs, limitations on the access of water resources, as well as rising oil and gas prices.  The company reports that high oil and gas prices had a material adverse impact on harvesting and transportation costs as well as on the costs of fertilizers.  

Thursday, September 26, 2019

Obamas First Inagural Address and Mitt Romneys Speech at Tampa Florida Essay

Obamas First Inagural Address and Mitt Romneys Speech at Tampa Florida on August 30, 2012 - Essay Example For Mitt Romney, the speech that will be used is his speech last August 30, 2012 in Tampa Florida where he cited that Obama has failed his promises. The newspaper article that critiqued Obama’s previous Inauguaral Address will also be analyze about its rhetorics. The speeches of Obama and Romney were enthralling considering that it was delivered by Presidential candidates. Personally, I was impressed by both speeches because they were towering and very insightful. Both speeches remind us of our struggle and our best qualities, on how we were able to surmount them through hardwork and perseverance. In Obama’s speech, I particularly like the line that goes â€Å"time and again these men and women struggled and sacrificed and worked till their hands were raw so that we might live a better life. They saw America as bigger than the sum of our individual ambitions; greater than all the differences of birth or wealth or faction. This is the journey we continue today†. This is very appropriate considering that America was under a crisis and still is struggling to overcome it. Obama also spoke of national unity, â€Å"to end petty grievances and false promises† recognizing that America is shaped by â€Å"every language and cultu re, drawn from every planet of this earth†. Finally, Obama relate that he is one of the â€Å"People (who) have remained faithful to the ideals of our forbearers†. ... He added â€Å"But what could you do? Except work harder, do with less, try to stay optimistic. Hug your kids a little longer; maybe spend a little more time praying that tomorrow would be a better day† it was indeed a dark moment that Mitt Romney painted emblematic of the American’s struggle today. There was also an article by Shear where Romney critiqued Obama’s leadership as a disappointment over the last four years† (Shear). But despite of the length of his attribution towards Obama’s leadership, he failed to convince voters as the poll would show that Romney remains â€Å"Less well liked among voters than  Mr. Obama† (Shear). The article only cited one instance of Obama’s political snipe at Romney’s character which â€Å"portrayed him as a wealthy, out-of-touch business executive who cares more for profit than people† (Shear) and it eroded all the character build up or ethos of Romney. The tirade was craftily compos ed, despite lacking in logos because it turned Romney’s asset of being a successful entrepreneur who could get things done into a liability. The statement packaged Romney as somebody who is spoiled brat and out of touch that Americans voters cannot relate. The statement was based more on pathos or an appeal to emotion by painting Romney as an elitist brat in the imagination of American voters. This political branding of course is untrue and lacked basis or lacking in logos because Romney will not be successful as he is now if he is a spoiled brat who lacks a grasp on reality. But the tirade stuck in the voters’ consciousness and hurt Romney’s image as a leader and alienated him from the consciousness of many Americans that made him lose the election. The speeches that

Speedo Environmental Analysis and Marketing Mix Essay

Speedo Environmental Analysis and Marketing Mix - Essay Example Speedo has emerged as the distinct and recognisable brand name for swim wear all across the globe especially for more athletic crowds. Innovative technologies have been in use at Speedo to improve drag characteristics for swimmers so that the use of Speedo swim wear has become extremely popular with athletes and sports fans. Speedo is already actively operating in the United States, Australia, most of Europe and Great Britain. Speedo has been sighted as the â€Å"leading player in the highly fragmented swimwear market† (Qumer, 2009). Given emerging challenges in the swim wear and sportswear markets there is constant need to evaluate the business environment so that a fitting marketing strategy can be developed and implemented. This study will concentrate on the market for Speedo available within the geographical limits of Great Britain. The investigation will proceed first through an analysis of the environment in which Speedo is operating, competitor analysis, followed by an analysis of targetable market segments. Two prominent market segments will be selected and defined after which a fitting marketing mix will be developed for each market segment identified. The study will corroborate its ideas using secondary sources while taking note of their credibility and chronological importance. Furthermore, the investigation presented below will attempt its best to delineate actual market conditions and practice but this study cannot be considered as a holistic solution in itself. Products In general, Speedo has been associated with swimwear due to its traditional branding style and due to the marketing strategy that focuses on swimwear more than on other Speedo products. However, Speedo has a differentiated product range that can be broadly classified as swimwear, sportswear, accessories, footwear, underwear and digital products (Horovitz, 2005). Though it is not common knowledge but both Speedo International and Speedo Australia offer a lineage of underwear that is sold at select David Jones retail stores only (Speedo, 2012 a). Swimwear Speedo is primarily a swimwear manufacturer and distributor. The bulk of the company’s business relies on swimwear. Speedo creates two particular forms of swimwear – professional for athletes as well as simple swimwear for the average swimmer. The specialised swimwear market of Speedo has long distinguished the company from other brands and competition. Speedo’s specialised swimwear has always been highly popular with professional athletics teams around the world. For example, 13 out of 15 swimming records broken at the Sydney Olympics (2000) were broken using Speedo swimsuits. In a similar manner, Speedo sponsored Michael Phelps was able to score eight medals in Athens in 2004 (Speedo, 2012 e). This performance by Speedo’s swimsuits was exceeded at the Beijing Olympics where Speedo’s regular brands and the specialized LZR Racer were able to take 92% of all medals (Spe edo, 2012 f). Speedo relies in large part on its specialized swimwear market to distinguish itself from other brands. This distinction allows Speedo to capture the regular swimwear market as well since its sports victories make it particularly attractive to the average swimmer. Speedo’s overall specialized swimwear market is small with an overall volume of $200 million as of 2008 (Qumer, 2009) but it is speculated that this market segment is vitally important for the overall business model. The swimwear offered by Speedo concentrates on two prime objectives – speed and style. The swimwear is offered not only for adults but for children alike. One of the more distinguishing characteristics of Speedo

Wednesday, September 25, 2019

Framework for proposal Essay Example | Topics and Well Written Essays - 250 words

Framework for proposal - Essay Example For these reasons, my proposal will include both technical and prose formats. 2. In section 1, I will organize my ideas into paragraphs written in a logical manner in order to guide and direct the reader. The ideas will be basically to provide background information, identify goals and objectives of the project. 3. In section 2 which will be written in prose, I will structure the proposal through the use of heading and subheadings which will be presented in such away that there will be a logical flow of ideas. Examples will be provided to enhance clarity and understanding. Markers may also be used to emphasize ideas, words, and phrases. The idea is to demonstrate why the expansion of the psychology department is needed. 4. The two common formats I will use in the TW sections include the use of concrete, direct, and specific language as well as the use of charts, graphs, tables, and lists in order to convey specific information. The use of concrete, direct, and specific language is to show preciseness and conciseness in presentation of specific technical information. The use of the charts, graphs, tables, and lists is important to show visual presentation of specific information. 5. In section 2 of the proposal, it will be important to use present information about the limited capacity of the psychology department. Data that might be presented include the limited number of available facilities, instructors, administrators, and students. After presenting these data, I will show why the department needs to be expanded. In section 4, I might provide data about how expansion of the psychology department in other universities has benefited these universities. I might even present opinions from students, administrators, and instructors supporting the expansion. 7. In the prose parts of the proposal, I will use standard English, figurative language, and even slang while in

Tuesday, September 24, 2019

Social policy - the rule of law as referring to an ideal condition Essay

Social policy - the rule of law as referring to an ideal condition - Essay Example Since the point is to restrain the coercive activities of government, these general rules should not be framed so as to discriminate either against or in favour of any group of persons known in advance-against Jews or Blacks, for example. Laws against speeding lay down general rules of this kind: they apply equally to all motorists, and they do not single out particular individuals (say, BMW drivers) for special attention. Retrospective legislation is likely to violate the rule of law on this interpretation since its victims and beneficiaries usually can be identified in advance. 1 General rules of this kind that are announced in advance are a defence against the arbitrary actions of governments. They are necessary in Hayek's view both for the proper working of the market and for the existence of liberty precisely because they allow individuals to plan their affairs secure in the knowledge that government powers will not be used deliberately to frustrate their efforts. Once governments go beyond the enforcement of certain general rules, their activities inevitably involve the coercion of particular individuals. ... From this point of view there is no reason in principle why governments should not concern themselves with the regulation of economic affairs. But their interventions should take the form of a framework of laws within which markets can operate, rather than the direction of economic activity by a central authority. 2 Here and elsewhere, Hayek discusses government social and economic policy as if interference with market operations inevitably involves the infringement of liberty. It is not clear why that should be the case. Consider the example raised by Pigou in his review of The Road to Serfdom (Pigou 1944). The wartime practice of directing particular individuals into specific jobs is an infringement of liberty that may be defended for a limited period on the grounds of national emergency.3 This example, the occupational choices of individuals is certainly constrained as a result of government policy. But, from the point of view of those affected, the manner in which they are constrained is no different from the effects of market forces. It seems then that government interference in markets is to count as a coercive infringement of liberty, whether or not it is experienced as such by the individuals concerned. 4 Similar considerations apply to the welfare state. It is entirely proper for governments to be concerned with the welfare of their citizens, provided only that their welfare activities are constrained by the rule of law. The difficulty in discussing 'the welfare state', in Hayek's view, is that the term has no clear meaning. Some of the activities normally included under that heading are unobjectionable and may even 'make a free society more attractive, others are

Monday, September 23, 2019

Morrisons Supermarket Essay Example | Topics and Well Written Essays - 2000 words

Morrisons Supermarket - Essay Example These are backed up by hundreds of special offers each time (Morrison's, 2006 and Wikipedia, 2006) from discounts to "buy one take one" topped by the wide range of goods offered from their own label "Bettabuy" and "Farmer Boy" to branded ones such as the overtaken and now defunct Safeway (BBC News, 2005) upmarket group products called "The Best." Morrison's is generally acknowledged to cater to "the lower end of the mainstream supermarket sector, offering value above choice and premium quality," of which executive chairman Sir Ken Morrison was quoted as saying "I don't know what a middle class shopper is," (Wikipedia, 2006). Morrison's manages its own commercial operation in-house from buying, packing, to distributing its fresh fruits and vegetables, meat products and fish, with their own temperature controlled warehouses, meat processing and fleet of transport. The company now employs about 130,000 members of staff in stores, factories, distribution centres, and head office administrative functions. They also enjoy a chunk of about 10 million weekly shoppers with their 360 stores across the nation. Morrison was founded in 1899 with a stall in Bradford Market selling egg and butter with its founder William Morrison inspired at innovating to lead the way in supermarket retailing. In 1958, the first town centre shop was opened, followed in 1961 by "Victoria" the first supermarket with 5,000 sq/ft of retail space selling fresh meat, green grocery, among other provisions, with a free parking. By 1967, it went public, with the shares over-subscribed at 174 times. 80,000 investors cashed in. In 1971, the Hilmore House head office was opened and by 1976, new produce Cutler Heights depot became operational after taking over Whelan Stores. By 1980, Morrison opened its "Farmer Boy" factory and in 1988, the Wakefield distribution centre opens. In 1988, Erith Greater London store opened and by 1999, the centennial store at 100th opens at Nelson. In 2001, Morrison Supermarket joined the FTSE 100 and by March 2004, it merged with Safeway (Morrison, 2006). Marketing and Communications: Employing the Market Street format that presents skilled butchers, bakers, fishmongers, pizza makers, among other well-versed staff to address its clientele, Morrison have successfully integrated among other marketing strategies a home-based service to its customers. Other stand-out marketing offers include returns for volume orders, and bell ringing announcement of newly baked goodies. Morrison's maintain its own website for the internet-using consumers, clients and the public that can be viewed at

Friday, September 20, 2019

Structure And Function Of Biomolecules Biology Essay

Structure And Function Of Biomolecules Biology Essay All Biomolecules have certain functions and these molecules all have a unique structure which is why they function in these ways. These molecules are known collectively as macromolecules, these molecules are grouped into four main categories which each have there own structure. These structures are the key to the macromolecules functions as each of them do a specific task in the body. Macromolecules are grouped into carbohydrates, nucleic acids, proteins, and lipids. In most cases macromolecules are polymers, which is a long molecule which are made by linking together a large number of small, similar compounds called monomers. Polymers are formed by a dehydration reaction, this happens by the -OH group being removed from one monomer, and a hydrogen atom (H) is removed from the other monomer, then the polymer is formed (as shown in Figure 1). This reaction is also used in the linking of fatty acids to glycerol in lipids. This reaction is referred to as a condensation or dehydration reaction, because the reaction produces a water molecule from the -OH and -H groups removed, and for each monomer that is added a water molecule is given off. The opposite reaction is the hydrolysis reaction which breaks down polymer to there respective monomers. Water is added to the macromolecule splitting the bonds between the monomers and the -OH and -H are attached to form the monomers (as in Figure 2). Carbohydrates are a group of molecules made of carbon, hydrogen, and oxygen in a molar ratio 1:2:1. Carbohydrates have a general formula of (CH2O)n, where n is the number of carbon atoms. These carbohydrates contain a lot of carbon-hydrogen bonds, which releases energy when oxidation occurs, as carbohydrates are well suited for energy storage. Sugars are some of the most important energy sources and they exist in several different forms, such as monosaccharides, disaccharides and polysaccharides. Monosaccharides are the simplest of carbohydrates, they may contain as few as three carbons but the ones that have a key role in energy storage have six carbons. Disaccharides serve as transport molecules in plants and provide nutrition in animals; they are used by plants for transporting glucose around the plant as disaccharides are not easily metabolised, but disaccharides are usually consumed by humans and animals. Polysaccharides provide energy storage, such as starch consists entirely o f ÃŽÂ ±-glucose molecules linked in a long chain. Cellulose is a structural polysaccharide which also consists of glucose linked in long chains, but these molecules are ÃŽÂ ²-glucose. Carbohydrates are used as a source of energy for processes in the body such as muscle movement (Raven et al 2008). Proteins Proteins are linear polymers made up of a combination of 20 different amino acids, which contain amino group (-NH2) as well as an acidic carboxyl group (-COOH). The specific order of amino acids determines the proteins structure and function. The amino and acid carboxyl group go through a dehydration reaction to form a peptide bond which joins the amino acids together to form proteins. Proteins have many different functions which are placed into seven categories; Enzyme catalysis, Support, Defence, Motion, Transport, Regulation and Storage. Enzyme catalysis is when enzymes which are globular proteins with a three-dimensional shape that fit around some molecules to facilitate chemical reactions (Raven et al 2008). Support proteins fibres play a structural role, these fibres include keratin in hair fibrin in blood clots and collagen which forms the matrix of skin, ligaments, tendons, and bones, and is the most abundant protein in a vertebrate body (Raven et al 2008). Defence proteins a re globular and use there shape to recognise foreign microbes and cancer cells, these cell-surface receptors are from the core of the bodys endocrine and immune system (Raven et al 2008). Muscles contract through the sliding motion of two kinds of protein filaments: actin and myosin (Raven et al 2008). A variety of globular proteins transport small molecules and ions. The transport protein Haemoglobin, for example, transports oxygen in the blood stream (Raven et al 2008). Small proteins called hormones serve as intercellular messengers in animals. Proteins also play many regulatory roles within the cell-turning on and shutting off genes during development (Raven et al 2008). Calcium and iron are stored by binding as ions to storage proteins (Raven et al 2008). Lipids Lipids are varied in structure and function, most of them are non soluble in water. Lipids have a very high proportion of nonpolar carbon-hydrogen bonds; so long chain lipids cannot fold up like a protein to sequester their nonpolar portions away from the surrounding aqueous environment. Lipids are hydrophobic so when they are exposed to water there hydrophilic (polar) sections of the lipids cluster together while the hydrophobic (nonpolar) sections gather together with the inside the polar sections to stay away from the water. Fats and oils are a type of lipid which are formed from glycerol and three fatty acids. Fatty acids are long chain hydrocarbons with a carboxylic acid (COOH) at one end. Fats and oils, also known as triglycerides, can be saturated where the fatty acids contain at least one carbon to carbon double bond or they can be unsaturated which means there are no double bonds. Phospholipids are also lipids and they are composed of a polar head, a phosphate group, glycero l, and two fatty acids. Phospholipids form the cell membranes and they use the previously mentioned method for holding together cells. The hydrophobic heads gather towards the water inside and outside the cell forming the membrane, which certain molecules can go through to get inside or outside the cell. Nucleic Acids Nucleic acids are polymers of nucleotides and each nucleotide is made up of a sugar, a base and a phosphate group. Nucleic acids are the information carrying devices of each cell containing the code for all proteins. There are two main forms of nucleic acid which are deoxyribonucleic acid (DNA) and ribonucleic acid (RNA). Unique among macromolecules, nucleic acids are able to serve as a template to produce a perfect replicate of it. DNA is usually found in the nucleus of cells, which contains the genetic information necessary to build specific organisms (Raven et al 2008). Cells use RNA to read the DNAs encoded information and to direct the creation of the proteins. RNA and DNA are similar in structure and consist of duplicate copies of parts of DNA. The duplicates serve as a blueprint specifying the amino acid sequences of the proteins. In addition to serving as subunits of DNA and RNA, nucleotide bases play other critical roles in the life of a cell. For example adenine is a key co mponent of the molecule adenosine triphosphate (ATP), the energy currency of a cell (Raven et al 2008). Two other important nucleotide-containing molecules are nicotinamide adenine dinucleotide (NAD+) and flavin adenine dinucleotide (FAD). These molecules function as electron carriers in a variety of cellular processes (Raven et al 2008). So Biomolecules have certain functions which they carry out in the body because of there unique structures. These structures are unique as they contain certain bonds between molecules which are all formed in similar reactions. But the four groups of macromolecules are formed in similar reactions, dehydration and hydrolysis reactions, but they all act in different ways.

Thursday, September 19, 2019

Ann Hutchinson and Jarena Lee :: essays research papers

Men are not the only people who played an instrumental role in religion. It is true that for most of Western history, religious leadership and power have been restricted to men. It is also true that women were excluded from theological education and even from lay leadership in most Christian denominations until quite recently. Until women like Ann Hutchinson and Jarena Lee decided not to but on the back burner any more. They decided to stand up for what they believed in and defended women’s rights. Ann Hutchinson stood trial alone, with no lawyers to defend her. She was charged with heresy and banished from Massachusetts Bay in 1636. Hutchinson believed that people could communicate directly with God without the help of ministers or the Bible. This was in direct contradiction with the established religion. Local ministers taught that people could only find God by following the teachings of the Bible and that only they could interpret the Bible correctly. During this time all ministers were men, they believed that women should obey man at all times and that women should not teach religion because they were not intelligent enough. One of Ann Hutchinson "crimes" was expressing religious beliefs that were different from the colony's rulers, during that time it was against the law especially for a woman. Making matters worse, she held meetings in her home to discuss religion that was a common for Puritan in England. She believed that God had spoken to her directly, and that only God could be her judge. Anne was drawn by the excitement of this religious struggle and based her opinions on the study of the Bible. Although in some areas, she did disagree with Puritan doctrine, she was still a devoted member of the church and agreed with the majority of the Puritan principles. Her purpose in expressing her opinions was not to break down the church but rather to make positive change in those areas where the church was in error in her opinion. In 19 century, women were still prohibited by social and religious custom for preaching. Jarena Lee experienced a dramatic conversion when she was 21 after hearing a sermon by Richard Allen, founder of the African Methodist Episcopal Church. Lee said, "As if lightening had darted through me, I sprang to my feet, and cried, 'The Lord has sanctified my soul!'" (132-133). Her religious awakening in 1804 stopped her from committing suicide and years later, she felt God’s call to preach.

Wednesday, September 18, 2019

Psychological Damage Inflicted by the Residential School System Essay

First Nations children suffered many forms of abuse at the hands of the Canadian Government (Oh, Canada!) under the guise of residential schools. The purposes of the residential schools were to remove First Nations children from the influence of their families and cultures, and to intergrade them into the dominant culture (The Residential School System). This was done under the assumption that First Nations culture was lesser, â€Å"to kill the Indian in the child† as it was commonly said. The children were forcibly separated from their families to live in year-round schools where they were taught â€Å"white man† curriculum, with a two-month vacation time, completely separated from their Aboriginal heritage and forbidden from speaking their own languages (The Residential School System). If these rules, along with many others, were broken the punishments were severe (Oh, Canada!). Residential school survivors spoke of their horrible abuse during their time at the school s, including: sexual, physical and psychological (The Psychological and Intergenerational Impacts of the Indian Residential School System). The students received an inferior education, usually only taught up to grade five, training them for manual labor jobs (The Residential School System). The residential school system undermined First Nations culture and disrupted families for generations, leaving severe psychological damage in not only the survivors but also their families and the following generations (The Psychological and Intergenerational Impacts of the Indian Residential School System). Many students grew up without experiencing a family life, never gaining the experience and knowledge necessary to raise a family of their own. The effects of the schools were far reac... ...Jonathan Dewar, and Glen Lowry. Ottawa, Ont.: Aboriginal Healing Foundation, 2012. Print. "Oh, Canada!" Cultural Survival. N.p., n.d. Web. 15 Mar. 2014. Brasfield, C. â€Å"Residential school syndrome.† BC Medical Journal. Vol 43(2), March 2001. Pp. 78-81 Rita Flamand. Speaking My Truth: Reflections on Reconciliation & Residential School. Ed. Shelagh Rogers, Mike DeGagnà ©, Jonathan Dewar, and Glen Lowry. Ottawa, Ont.: Aboriginal Healing Foundation, 2006. Print. "The Psychological and Intergenerational Impacts of the Indian Residential School System." Indian Residential Schools Commemoration Project. Anishinabek Nation, n.d. Web. 15 Mar. 2014. "The Residential School System." Indigenous Foundations. N.p., n.d. Web. 15 Mar. 2014. Walker, Julian. "The Indian Residential Schools Truth and Reconciliation Commission." Parliament of Canada. N.p., 11 Feb. 2009. Web. 16 Mar. 2014.

Essay --

Subway is the largest single branded international sandwich fast food restaurant franchise. They primarily sell submarine sandwiches and salads. They are the fastest growing franchises in the world with 40735 restaurants in 102 countries. Subway was started by an ambitious 17 year old high school graduate, Fred Deluca , in 1965. He started this business partly because he needed money to aid his education fees. Fred Deluca approached his friend, Dr. Buck, to borrow a thousand dollars to start the business. They eventually became business partners and opened Pete’s Super Submarines. They opened a second outlet and they changed the name to SUBWAY, coloured bright yellow. This is to attract more customers with their company’s name. Background information The Subway story started in 1965 in Bridgeport, Connecticut during August. 17 year old Fred DeLuca dreamed of becoming a medical doctor. He was in need of money as he had to pay for his tuition so he worked in a hardware store. He could only afford lunch at McDonald’s even though he had his salary. This gave him an idea of running a fast-food venture that provides better and healthier food. He got the solution during his family barbecue in a conversation with a family friend, Dr. Peter Buck. Peter then loaned him a $1000 which was enough to open a shop in Bridgeport, which was named Pete’s Submarine after Peter Buck. But it was later changed to Pete’s Subway as the transportation system was nearby in New York. In 1966, Fred and Peter made enough money to open a second store, but they knew it was in a poor location. They found a better location and it was opened till today. Fred continued attending his college while running Subway at the same time. By 1973, he and Buck managed to ha... ... their stores within few miles because it is much more convenient. Demographic: Subway segment their market demographically by providing different foods. For example, Subway in India does not have beef and Subway in Malaysia does not have pork because of their religion and beliefs. Psychographic: Subway is able to segment their market on eating habits. Health conscious people are more likely to buy Subway as it is fresh rather than buying a burger which is oily and unhealthy. Behavioral: Subway knows that busy people, parties and events need food. That is why they provide catering services. Positioning Strategy Subway's strategy is making their food as fresh as possible. They bake their breads fresh daily, they offer more ingredient than any other of their competitor and their customers can customize their own sandwich which gives them more freedom of choice.

Tuesday, September 17, 2019

Accounting Study Essay

a. Identify significant tax and nontax issues or concerns that may differ across entity types. b. Provide your recommendation for forming CCS as a C corporation, S corporation, LLC, or partnership. Explain your reasoning for your choice of entity, identify any issues that you may still be concerned about, and suggest recommendations for dealing with the concerns. Chapter 19 Problem 39 (LO2) Zhang incorporated her sole proprietorship by transferring inventory, a building, and land to the corporation in return for 100 percent of the corporation’s stock. The property transferred to the corporation had the following fair market values and tax-adjusted bases: FMV Tax-Adjusted Basis Inventory $ 20,000 $ 10,000 Building 150,000 100,000 Land 230,000 300,000 Total $400,000 $410,000 The corporation also assumed a mortgage of $100,000 attached to the building and land. The fair market value of the corporation’s stock received in the exchange was $300,000. The transaction met the requirements to be tax-deferred under  §351. a. What amount of gain or loss does Zhang realize on the transfer of the property to her corporation? b. What amount of gain or loss does Zhang recognize on the transfer of the property to her corporation? c. What is Zhang’s tax basis in the stock she receives in the exchange? d. What is the corporation’s tax-adjusted basis in each of the assets received in the exchange? Assume the corporation assumed a mortgage of $500,000 attached to the building and land. e. How much, if any, gain or loss does Zhang recognize on the exchange assuming the revised facts? f. What is Zhang’s tax basis in the stock she receives in the exchange? g.  What is the corporation’s tax-adjusted basis in each of the assets received in the exchange?

Monday, September 16, 2019

My Greatest Ambition- Morris Lurie Essay

â€Å"My Greatest Ambition† is about a young Australian boy of thirteen who has a dream of being a comic book artist. This dream is rubbished and scoffed at by everyone whom he knows. He has to keep his desire a secret from his parents as they give little or no support for such frivolous activities. However, the young Lurie follows his ambition and makes his first comic strip and sends it to a dying magazine. Seeing his work the editors of this magazine considers asking young Lurie to work for them as a fulltime employee. Here Morris Lurie highlights the prejudiced and judgmental mind-sets of adults towards the capabilities of the youth. Lurie skillfully uses humor to highlight some important issues in the society. He twists the language and the words to get his point across to the readers in the most entertaining fashion. Lurie uses techniques such as irony, imagery, dialogue, typical teenage exaggerated language and different point of views to make his story most enjoyable. At the opening of the story, Nu hilariously describes his peers as â€Å" There they sat, the astronomer, the nuclear physicist, the business tycoon (on the stock exchange), two mathematicians, three farmers, countess chemists, a handful of doctors all aged thirteen and all with their heads in the clouds. Dreamers! Idle speculators! A generation of hopeless romantics!† Here, Lurie uses the exaggerated and overtly dramatic language of a typical thirteen year old who thinks he knows everything. Also this idea is very ironic as in most society’s professions such as doctors and chemists would be considered perfectly normal and creditable. And the idea of becoming a comic book artist would be considered pure fancy. Something which is not stable or respectable. Therefore it is ironic that Lurie thinks of children who aim of having a conventional and conservative occupation as â€Å"idle dreams and hopeless romantics†. Morris Lurie also makes wonderful use of imagery in this short story. †Ã¢â‚¬ ¦ read by the sorts that were always t sitting under trees and wearing glasses and squinting and turning pages with licked fingers? An awful prospect!† His sarcastic description of people who read stories without any pictures forms an ideal visual imagery in the reader’s minds. Lurie also describes the comical clothes taking books out f the library and wears to the meeting and the struggle which lead to the final decision. The description of his ‘Good Suit’ which was slightly short for him at the ankles and the corn yellow, silk tie which with the proper Windsor knot would prevent anyone to look elsewhere. This provides a vivid visual. Lurie’s conversation with Ms. Gordon also provides wonderful auditoria imagery. He also uses imagery when he illustrates how Nu humouredly imagined himself walking into his office through a garden of exotic plants with a pipe in his mouth. â€Å"†¦ our eyes met and I would smile, or was that smile stretched across my face from the second I came in?† Gives another hilarious example of imagery which is spread throughout the story. The conversation and description of his father is a perfect example of the way Lurie shows the typical teenage exaggeration and uses amusing dialogue to highlight prominent problems in the society. The discourse with Nu’s father where the father is only interested in the money shows how badly the father is influencing his son. As the father was materialistic and money minded the son feels defensive and begins to think about the money he will receive too. â€Å"Maybe I’ll decide not sell them. Which I will if the price isn’t right.† This is one of the perfect examples of how the author uses humor to emphasize on social trouble. The description of his clothes shows another instance where teenagers exaggerate and hyperbole. He also foreshadows the fate of the young Nu’s comic book artiste dream when he writes about the reaction of the editor when he sees Lurie live or the first time. The awkward behavior and the disappointment at Nu’ age gave hints about how any more of Nu’s comic strip will be treated. As long they didn’t know the age of Lurie he was given the respect his work deserved. But as soon as they discovered Lurie to be thirteen he was dismissed with a capacity of a child. The author also shows how disappointed and humiliated Nu was being at being treated as inferior. In this wonderful story issues such as parental negligence and the judgmental and narrow mindedness of a rigid society is shown. Problems all teenagers face such as lack of support and teenage angst which is usually not considered as an issue and are stereotyped and dealt with and an indifferent sigh â€Å"Teenager. They’ll grow out of it.† In this story Lurie shows how this attitude and narrow-mindedness can actually suppress natural talent and passion. Again, in â€Å"My Greatest Ambition† Morris Lurie uses great language and humor to create an entertaining but indirectly instructing story.

Sunday, September 15, 2019

Causes Of Global Financial Crisis Economics Essay

About every corporate, company and person in this universe is good cognizant with the term Global Financial Crisis. However, there are several grounds for the causes of current fiscal causes and Global economic downswing. This assignment will be concentrating on few cardinal causes that led to the downswing of planetary economic system and brought a ne'er seen fiscal crisis state of affairs across the universe. Banks, companies, corporate, Multinational companies all felt quarries to it. United States and U.K and other few developed states majorly, witnessed the worst of the crisis and are still seeking difficult to retrieve from it. The 1990s and 2000s saw a planetary moving ridge of bad investing in fiscal assets and land, and the rise of the belongings developer as the key participant in urban development. US economic system went into problem in late 2007 when lifting trade good monetary values combined with the subprime mortgage crisis and finally triggered recession. In the background of fiscal crisis in US which started in 2007, the existent estate sector continued to bloom and give good returns to the investors. Banks and fiscal establishments seeing this as an chance reduced involvement rates and made mortgages easy available to common people. As a consequence many people bought houses for investing and made usage of easy recognition installations and mortgages. Fall of lodging monetary values and lifting involvement rates triggered mortgages refinancing jobs as investors found trouble in returning the involvement every bit good chief. This caused monolithic losingss for loaners and prostration of some Ba nkss and broader liquidness jobs in fiscal sector. ( Bunkley, N. , 2008 ) . Hamilton and Kim ( 2002 ) province that today the passage to post industrialism is about complete in the United States, as agribusiness and fabrication history for less than 10 % of the entire labour force ( and that per centum continues to fall ) . The twenty-first century has seen acceleration in this tendency: Between December 2000 and May 2009, the United States lost 5.25 million fabrication occupations, or more than 30 % . Securitization turned broad during the 1990s, driven by demand from institutional investors seeking mercantile establishments for their money, bringings from Bankss that got paid by the dealing and information engineering that enabled the rating of cryptic instruments. From place mortgages to car loans to recognition card receivables and concern loans, about everything with an income watercourse seemed to stop up as a bond, and the bond market enormously outstripped the stock market in value ( Pleven & A ; Silverman, 2007 ) . Large graduated table employers that provided occupation security, calling mobility through occupation ladders, and generous wellness and retirement benefits seem to hold been artifacts of the corporate industrial age in the United States and the United Kingdom. Many of the so called academy employers have explicitly renounced the former patterns that tied employees to their houses, through stop deading company pensions and phasing out retiree wellness benefits. General Motors, for case, notified its white-collar retired persons in July 2008 that in the New Year they and their dependants would no longer be covered by GM-financed private wellness insurance because it had become excessively dearly-won. Alternatively, they would be compensated with a $ 300 addition in their monthly pension cheques ( Bunkley, 2008 ) . Harmonizing to Ahrens ( 2002 ) , the crisis which proceeded this recession was by historical criterions barely a roar at all. The net growing in planetary employment in the 1990s and 2000s came near to zero, while mean GDP per capita really fell. Underemployment and concealed unemployment became common. Almost half of the universe ‘s occupations were classified by the International Labour Organisation as insecure. Defined-benefit programs provided employees strong inducements to pass their callings with peculiar employers. With the coming of the 401 ( K ) in the early 1980s, nevertheless, the big bulk of employers that still provided pensions began a displacement toward funding comparatively portable programs in which employees and houses both contribute to an separately owned pension that can be rolled over if the employee alterations occupations. These â€Å" defined-contribution † programs efficaciously transferred hazard from employers to workers, who were now respon sible for doing reasonable investing picks on their ain behalf from among the options offered by their employer ( Cobb, 2008 ; Hacker, 2006 ) . Although employers were motivated in portion by cost considerations, the consequence was to loosen the ties that bound employees to houses, farther reenforcing the tendencies described in the old subdivision. While the planetary economic system is demoing cautious marks of healing, hapless states are still enduring the effects of the world-wide depression and the nutrient, fuel and fiscal crises, which hit over the last two old ages. The poorest states will necessitate extra aid to travel in front of the planetary depression. states like UK, US can play a cardinal function in assisting to heighten international demand to bear planetary resurgence, but they will necessitate entryway to funding for old ages to come. The World Bank is working for a Crisis Response Facility to guarantee that rapid and helpful support can be provided to most incapacitated hapless states following dazes. Failure to cover with this demand could endanger the development achieved in many hapless states based on recent strong development attempts, and alternatively take to dearly-won reversals. ( Kotlan, V. , 2002 ) The positive side of recession is that it will convey new demands for be aftering to make what it has ever presented itself as making protecting the demands of ordinary people instead than privileged minorities, the populace instead than the private involvement, the hereafter instead than the present. New societal forces will impact on the behavior of contrivers and on be aftering results. And the recession will supply plentifulness of chances for these new forces to concentrate around and capitalize on ( Peel and Ioannidis, 2003 ) . No surprises so that some are already take a firm standing that the solution to the crisis is to work even harder at ‘Competitiveness ‘ than earlier. The old order, rational and institutional, will hang on every bit long as there are no possible options ( Andreou, et. Al, 2000 ) . For illustration, there will be no deficit of potentially utile infinite in the center of metropoliss everyplace. Already many authoritiess have targeted societal lodging and green substructure as the urban avenues through which to supply the necessary Keynesian injection to reconstruct macroeconomic stableness. The Obama disposal ‘s accent on environmental utilizations of the new public support raises the possibility of a turning consensus in favor of a Green New Deal within which the urban will be the cardinal graduated table in the United States. All of these will hold profound deductions for Planning ( Peel and Ioannidis, 2003 ) . Encourage nest eggs among the consumer base by increasing involvement rates so that consumers do non impart to a great extent on borrowing for their nutriment and stop up losing their net incomes on involvement or in the procedure of repossession of belongings and earning by Bankss which have lent them money earlier ( Davis, 2009 ) . To make this in a hazard free mode, recognition cheques should be made rigorous and incentive options should be given to people who maintain their evaluations therefore doing it a reciprocally organized attempt and non a exclusive run by the Government to cut down debitors in their state. In the capitalist universe in which we live the most of import influence on wellness and felicity at both the person and corporate degree is the handiness of occupations. In the new context of planetary recession, Kotlan ( 2002 ) argues the ILO has hence proposed that public policy should be readjusted to concentrate on low C employment intensive poorness cut downing growing. If planning is to repossess any credibleness as a concern devoted to societal betterment and environmental endurance it must set consequently. This implies a really different sort of planning, and contriver, from that of the recent yesteryear. In the immediate hereafter this would look to necessitate two new accents. First, cardinal strategic topographic point must be given to the end of maximizing local economic public assistance. Improved employment chances and a fairer distribution of incomes should go the premier mark of planning at all spacial graduated tables. Without this none of the other benign possibilities of be aftering base much opportunity of being realised. To be programmatic about it, the nucleus of planning at the urban and regional degree should be an expressed foundational Labour Market scheme to reconstruct and prolong an inclusive local labor market, as the UK All Party Urban Development Group has acknowledged, even if in mode that is already out of day of the month. The implicit in rule should be to maximize the sustainable employment impact of public disbursement and land usage ( Andreou, et. Al, 2000 ) . But this will merely impact those who get occupations. So, secondly, schemes should be developed to understate the negative effects of unemployment and low or insecure incomes by beef uping community resources and non-market chances. Bettering societal protection is an pressing precedence. There are many lessons of local authorities responses to earlier recessions and experiences around the universe that should be re-examined. Planners will hold to take on board a whole new universe of demands and responses.

Saturday, September 14, 2019

City of Kurnool Essay

Kurnool District is a district in the state of Andhra Pradesh, India, located in the west-central part of the state on the southern banks of the Tungabhadra and Handri rivers. The town of Kurnool is currently the headquarters of the district. It had a population of 3,529,494 of which 23. 16% were urban as of 2001. In 12th century AD, the Odder, who carted stones for the construction of the temple at Alampur, Mahaboobnagar District, on the left bank of the River Tungabhadra, used the site where the town now stands as a stopping place before crossing the Tungabhadra. They greased their cart wheels with oil supplied by local oil merchants and called the place ‘Kandanavolu’ which in course of time came to be known as Kurnool. Of historical interest are the ruins of a royal fort dating back to the medieval kingdom of Vijayanagar, which flourished from the 14th to the 16th century. Several Persian and Arabic inscriptions which throw light on various aspects of historical interests are found here. In Kurnool there are 52 dargahs (shrines) located around the Tungabhadra and Hundri rivers. A very famous and lengthy K. C. Canal starts in Kurnool and ends in Cuddapah. It is around 300 kilometers long. In Kurnool city there are a number of ancient temples, churches and mosques. Kurnool city, known as the gateway to the Rayalaseema, on N. H. 7 (Kanyakumari to Varanasi) on the banks of the Rivers Thungabhadra and the Hundri was the capital of the first linguistic state in free India, Andhra State from 1 Oct. 1953 to 31 Oct. 1956. As such it has some historical buildings. Kurnool has freedom fighters like Vuyyalawada Narsimha Reddy, Gadicharla Harisarvothama Rao. Zilla Grandhalaya Samstha (ZGS) and the District Central Libray (DCL), Kurnool, building near the old Bus stand is named ‘GADICHARLA HARISARVOTHAMA RAO SMARAKA BHAVANAMU†. It is the second district, apart from Nellore (Bejawada Gopal Reddy ‘Andhra state’ & Nedurumalli Janardhan Reddy), which has contributed two Chief Ministers to Andhra Pradesh: Damodaram Sanjeevaiah (1st dalit Chief Minister of India and A. P), Kotla Vijaya Bhaskar Reddy 10th Indian Prime Minister P. V. Narasimha rao was elected as member of parliament from Nandyal constituency with over 6 lakh (600,000) majority, a world record.

Friday, September 13, 2019

The Effectiveness of Dictionaries for L2 Learners Essay

The Effectiveness of Dictionaries for L2 Learners - Essay Example English is dynamic language, which is under continuous transition as the world accelerates and develops. The English dictionaries are the perfect resource for the L2 learners to understand and update themselves about the English vocabulary and the recent inclusions. The recent amendments and inclusions in the English level are political and technological driven; therefore an individual with formal update about the changing global scenario is aware of such amendments. The dictionaries have been somehow reluctant to add such words in their collection because primarily such words have no link with the language and communication protocol. The political terminology has no linguistic inference, but however it has political interpretation. The short-comings with reference to the publication and listing of dictionary is debatable, however it is must to suggest the intent behind dictionary. There are many terminologies which certainly become rare and uncommon after passage of time; therefore such words are never included in the dictionaries (Paul, 2002). Dictionary is considered as an effective mode of communication, because instructions delivered through this mode are clear and understandable. The element of understanding, between the book and the learner is not a pre-requisite to conduct the communication. It is important to realize that the mode of communication requires basic understanding of language and prior situation of occurrence. The familiarity of the contents and background is important; to make sense out of the interpretation of the word. Dictionary makes use of the words, sentences, grammar and other structures that are associated with spoken and written language. The term verbal refers to a number of different communication processes on the basis of tone and frequency of the speaker. It is best mode of communication to understand the emotional affinity or reaction of the speaker with reference to any event or occurrence. Dictionary has different characteristics; a politician through his deliverance can receive the focus and attention of the voters, the tone of the speaker is considered to be the best way of evaluating the level of sincerity and seriousness the couples with the intentions of the politicians. It is the dictionary which directs and influences the nature and intent of the communication. From this subject, it is evident that the dictionary shall incorporate the essential words to assist L2 learners. Dictionary is regarded as the appropriate mode of communication, and it is highly spontaneous. The dictionary has great importance with reference to the written communication. The spectrum of written communication is limited, and it is employed for limited purpose. Written communications are mainly conducted for the sake of record, but with the passage of time, it has evolved as an independent mode of communication. Earlier the individuals or companies use to build links through verbal communications, and then use to strengthen and execute it through written practices. The dictionaries have offered relevant expertise to the writers for writing and applying these words in their publication, with specific reference to L2 learners-cum-writers. Dictionary and its content have emerged as "an independent and authentic mode of communication, which is employed for official purposes; nut the evolution of technology has given

Thursday, September 12, 2019

Consensual Relationship Agreements Article Example | Topics and Well Written Essays - 1500 words

Consensual Relationship Agreements - Article Example And so it is with life in the office today. Try as we might, most of us in open and free Western societies cannot help feeling attraction for each other. Love happens- even in the workplace- and in fact is quite a common occurrence. To quote the British poet George Herbert, ‘love and a cough’ certainly ‘cannot be hid’. A CRA is short for a Consensual Relationship Agreement. Consensual Relationship Agreements are written contracts enforceable in the workplace and generally drawn up by Human Resources Departments with a view to preventing or avoiding liability or litigation with respect to sexual harassment and other disagreements arising from a love relationship gone sour between partners in the workplace. It’s a way of trying to ensure that love and work don’t mix. But as they say, it is easier said than done. We cannot separate feelings and emotions from the man or the woman or separate his or her home and family life. Some organizations even ban husband and wife from working in the same firm, but obviously, one cannot predict or prevent personal relationships from forming as a consequence of spending 40 hours or more together or in close proximity with each other- hence the need for the CRA or Contractual Relationship Agreement. Human Resource Departments have taken to include CRAs as part of their joining package so that both employees and employer know their rights and liabilities on this account. It is, however, futile to prevent romantic relationships in the workplace because surveys indicate that as much as 47 percent of employees have engaged in a romantic relationship in the workplace at some time in their lives while 19 percent would consider it. One might consider whether or not CRAs are really needed in the workplace. Most Human Resource professionals would definitely say so in the light of some not so pleasant incidents that had occurred in  the workplace, for which the organization was also unwittingly made a partner in crime. In other words, the plaintiff not only sued the former co-worker/ love partner but also the organization in which the relationship took place.

Wednesday, September 11, 2019

Marketing comm Essay Example | Topics and Well Written Essays - 3500 words

Marketing comm - Essay Example entire spirit.The report discusses HP’s failures in its conservative management and how ESS has stepped in to launch a good strategic marketing campaign.All these changes are evaluated through the Business Scorecard analysis.The report then evaluates the truth in the future concerns of ESS and whether they can and if so how they should survive.It is concluded that this can only be done if ESS thinks fast to save itself or chooses to immerse and disappear in HP’s ocean of conservative management. The primary reference for this report is a Case Study(2000) prepared by the Stanford University pertaining HP’s interal marketing strategies involves the identification of its internal customer support processes. Assess the extent to which internal factors support the externally facing processes. This should include an identification of the organisation’s current relationship marketing strategies.The study explores how based on this analysis, and on customer buying processes, the organisation can achieve improvements in either their internal or external processes The concept behind e-services is there’s a particular task, asset, or capability that you want to gain access to, that now can be made available to you over the Net, because it’s now being created as an Internet service. This report pertains to the current business position of Hewlett Packard (HP),its current business problems and the way ahead for this business organisation.My first impression at the outset of ESS (E-Services Solution)group is to point out that this venture may be a successful at the outset given the period 1999 until 2000 but it has all the ingredients of becoming a victim of its own success and potentially damaging the work culture of HP with the so called aim of â€Å"infecting† the entire spirit.(see Case Study 2000).I would reach such a bleak conclusion for many reasons which I will discuss below but the pith and substance of my analysis as a management consultant is that

Tuesday, September 10, 2019

Internship Essay Example | Topics and Well Written Essays - 500 words - 1

Internship - Essay Example In job description, an ambassador is person who represents his home country in another country. Ambassadors live in different countries from their home country and they work as representatives and delegates in their home country in both activities and votes (Dacia 2011). They have to understand the culture of the country they work and at the same time have the interest of their home country in mind (State University 2012). Often, the education requirement for one to be an ambassador varies by individuals. The minimum education level required is a bachelor’s degree. The major requirement is for this job is either government or political experience as this is the determinant factor in the success o this field. For one to be an ambassador, one has to be informed of the current policies and events (State University 2012). In order to gain more knowledge in this field, I conducted an interview with the USA Ambassador to United Arab Emirates, who informed me about this career in terms of education background, roles and duties of an ambassador and work Environment (Daniel 2011). According to the ambassador, the duties of an ambassador involve serving as delegates for the United Nations, and also represent standpoints and views of their home country in the country that they work. The ambassadors also perform the reporting function, whereby they have to report to their home country on the facts that they gather so that their home country can make conclusive decisions on the information that they get . The population or work environment varies with countries. For my chosen country that I would like to work in, Iraq, approximately one million people remain displaced in the whole country. Thousands and thousands of the displaced people live in dire conditions in the country. The country also experiences insecurity from exploitation and violence. According to 2009 statistics, the country has a population of more than 12 million

Monday, September 9, 2019

Nalysis Essay. Buddhist and Psychological Perspectives on Emotions Essay

Nalysis . Buddhist and Psychological Perspectives on Emotions Well Being-Paul Ekman - Essay Example To retrieve the data, the researchers noticed changes in the biological activity of the Buddhist practitioners when they were emotional, the way they reacted to others’ emotions and the regulating power of their interactive styles. According to the researchers, would generate useful information regarding the extent to which humans can control their emotions through practice. The second section is entirely dedicated to the beliefs of the Buddhist practitioners. The third section discusses the findings of psychological studies that compliment the views of the Buddhist practitioners and the forth section draws a comparison between the two. The fifth section summarizes the findings and draws the conclusion. Such a division of the report makes it easy for the audience not only to study and understand the information, but also to remember it sequentially. The comparison made by the researchers between the Buddhists’ perspectives about emotion and the states of mind and the pe rspectives of the psychologists enables the audiences to compare religion with science. The textual analysis suggests that the Buddhists’ perspective on emotional happiness depends upon the extent to which the nature of reality has been rightly apprehended. Buddhist perspective largely draws on the eternal state of happiness or suffering instead of the temporal mood shifts that have conventionally remained the prime concern for a vast majority of the psychologists. Emotion as a word has not been recognized in any of the traditional languages of the Buddhists, though they have identified certain mental conditions which have the potential to cause harm both to the individual having them and through him to others. Buddhist practitioners consider certain behaviors afflictive in nature irrespective of their context unlike the Aristotelian ethics. The authors have identified three mind processes to support the Buddhists’ view. The first of them is craving which inculcates a desire for an individual to separate his/her self from the rest. Hatred is another affliction that motivates one to harm another. Thirdly, the sense of self is also an affliction because it encourages an individual to think of it as something permanent whereas it is constantly changing and evolving. Therefore, these toxins are deemed harmful for an individual by the Buddhists. Psychologists in comparison to the Buddhists consider emotions to be adaptive rather than good or bad. Psychology places emphasis upon the need to regulate the behavior for the better rather increasing inner consciousness. The authors should preferably have chosen the section headings first according to the Buddists’ perspective and then according to the psychologists’ perspective. Although the authors mention in the start that the section headings accord with the Buddhists’ and the psychologists’ perspective, yet there is little coordination between the headings. There are two head ings of â€Å"Buddhists’ view† in the report. The information contained in them should have been complied under the single heading of â€Å"Buddhists’ view† instead of two. The paper provides an in-sight into the Buddhists’ perspective of emotion and their preferred choices of the ways emotions should be dealt with. Of the two, the psychologists’ perspective sounds more realistic, logical and applicable to a wider audience while the Buddhists’ perspective sounds mythical, complicated and applicable to

Critique assignment Essay Example | Topics and Well Written Essays - 2000 words

Critique assignment - Essay Example It should be noted that the author has also helped in identifying a flow of the problem with the research purpose. The manner in which the topic has been discussed in the introduction makes it easier for the reader to expect the research methodology and findings. From the first instance of having a look at the title of the article, the readers can expect that the introduction will be able to create a textual as well as contextual construct. In simpler words, it can be said that the introduction of the article is clearly relevant with the objective as appointed by the author. It can also be said that the author has address some of the information tags in the introduction which may provide information which takes the reader beyond the understanding of article’s subject matter. This may be considered as irrelevant by some of the critiques but it is important to note that additional information in the introduction allows the readers to evaluate the peculiarities of the research. T hus, overall it can be said that the introduction written by the author in the article proves to be a stronger context to the research’s findings (Barton et al. 2012) The article has been published by International Journal of Audiology which is one of the most significant contributions in the field. The article was received on 15th September 2010. As per the reliability test, the acceptance of the article was done on 10 September 2011. Since the journal in publishing the content for the research purpose, it took another year for the journal to publish the article. The affiliation of the article is with International Journal of Audiology which makes it joint with British Society of Audiology and Nordic Audiological Society. The article’s publishing source, International Journal of Audiology has been a publishing source for many high-rated contributors in the field of audiology. The journal includes both original articles as well as reviews of

Sunday, September 8, 2019

Race-Blind Admissions at the University of Texas-Austin Article

Race-Blind Admissions at the University of Texas-Austin - Article Example Ultimately, the outcomes that the policy yielded through the passage of time tended to prove the policy to be a deprivation of opportunity. The policy for the Race-blind Admission taken by the authority of the University of Texas is a milestone and at the same time, an epoch-making event in the US history of building a race-blind nation that will stand unified at one platform. The admission policy is exemplary in the sense that it was proficient enough to meet both the legal guidelines of the court and the pressing requirements diversity that was usually maintained under the Affirmative Actions in the pre-Hopwood admission policies. The issue of minority enrollment in the education has been an issue of the struggle for decades in the history of Texas. A number of measures have been adopted to increase the enrollment of the minority students and been changed to meet the ever-changing requirements of the time. After a verdict of the Federal court in 1996, the Texas Authority was pushed to modify the race-conscious admission policies in order to retain the diversity at states colleges and universities. Without directly focusing on the applicants’ ethnicity, the state lawmakers instituted Top Ten Percent Plan to ensure an automatic admission to any public universities in Texas. The plan that was enacted by the 75th Legislature served a two-fold purpose: to meet the requirements of diversity and to face the law of equal opportunity (Barr, 2005, p. 1). It is evident that the pre-Hopwood admission policy was outlawed on the ground that it goes against the US constitution. But the fact whether the policy adopted by the University Authority and the state legislators in the post Hopwood period was capable enough of bridging the hollering racial gaps existing in the US society may engender controversy.  

Saturday, September 7, 2019

A Child Called It Encourage Speech Essay Example for Free

A Child Called It Encourage Speech Essay Hello guys I’m Grace and I am a volunteer of this youth center, below I just to ask do you have these feelings before? Desperate, depressed, desolated. I believe these emotions will bump out in every one of your mind when you think you are in a disadvantaged situation, and sometimes you think the whole world owes you, aren’t you? But indeed, are you really that pathetic? For me, people used to say I’m a pessimism. Yet, after reading a book based on a true story of a boy, it blows my mind. And it changes my mind in way in seeing the world with cherishing and forgiveness, and now I want to share this with all of you and I hope it will change yours too. The boy who gives me such an impact is called Dave Pelzer and he is the author of the book called ‘A child called IT’. He was being abused by his mom since he was a child, starving, pain, hopeless are what he gone through, but in the end, he was being rescued. The state of California said that it may have been the worse case of child abuse in the history of state. I guess you could imagine how tough the life was for Dave. However, despite of all these memories, he still managed to survive and become a bright person. So first of all, the precious of survival is the first thing Dave had taught me. In our daily lives, our often take everything for granted, just take a simple example. When we are eating our cereal breakfast, we would complain from our mom and say ‘ How come it’s the same taste again! I have ate this cereal for whole week! I’m bored of it! while you are complaining with things you are not satisfied, Dave was managing not to starve to die. From the book, his mother rarely treated Dave as a son nor a human being, he is just an ‘it’, a non-existence. Eating is not a normal right for Dave, he had to finished all his chores in order to have a mouth of food, finding food from the trash and stealing food from a grocery store and classmates was the way to keep him alive. Just think about it? We are really l ucky aren’t we? As all us sitting in here and no need to worry about tomorrow’s live and will we survive or not. And it’s time to back to basics, don’t focus on things we don’t have but the things we have! We have friends, families and everyone sitting next to you in this youth center, what we got is far more than survive, and we should better treasure it, and not focus on the dark side. As I about the dark side, you might think Dave’s heart was full of hatred to his mum because her mum treated him so badly. But in contrast, Dave teach me forgiveness—the art of letting go. No matter what lies in their past, they can overcome the dark side and press on to a brighter world and turn tragedy into triumph’ Dave said in the book. How come a person can let go of his anger and bring love to her mum and his loving child, that’s Dave. Look at what happened to us, sometimes people or ourselves makes mistakes and the hatred will last in our heart, but actu ally what’s the point in remembering all those tragedy? Why don’t we move on? Just forgive ourselves and forgive others, your friends, your family. Then, you will find you heart is brighter and clearer than ever, just like Dave. In conclusion, I think this book is remarkable and incredible as Dave’s experience do change my way in looking in the world in more perspective such as survive, forgiveness, love, courage and faith, but the time is limited so I have to stop here. Lastly, I just want to say we could always let go of the bad things happened to us and treasure everything we got, be positive! Everyone in the youth center would support you. Even the darkest will end and sun will rise. Thank you.